Telemarketing: Using the Telephone as a Sales Tool
Course Description
Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix. This programme will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. We will also talk about how to hone your communication skills, your ability to persuade, and your ability to personalize each sales call.
Course Objectives
By the end of the course, you would be able to:
- Build trust, respect and the various strategies that help you speak to the decision-maker
- Warm up your sales approach to reduce your fear of cold calling.
- Make a positive first impression.
- Create a script to maximize your efficiency on the phone.
- Learn what to say to create interest, handle objections, and close the sale
Course Duration
7 hours (Full Time)
Target Audience
This course is highly recommended for telemarketers or even sales professionals, managers and executives who have been in the business industry and have the need to create tactical plans for dealing and selling with highly competitive sales situations.


